f | adsense
Inside AdSense
A look inside Google AdSense
The new AdSense interface offers features such as more detailed reports with graphs and the ability to complete common actions in bulk. Fill out our interest form, and we may be able to include you in the beta test of the new interface.
The AdSense revenue share
Today, in the spirit of greater transparency with AdSense publishers, we’re sharing the revenue shares for our two main AdSense products — AdSense for content and AdSense for search.
As you may already know, AdSense is comprised of several products. The most popular are AdSense for content, which allows publishers to generate revenue from ads placed alongside web content, and AdSense for search, which allows publishers to place a custom Google search engine on their site and generate revenue from ads shown next to search results. Since AdSense for content and AdSense for search offer publishers different services, the revenue shared with publishers differs for each of these products.
AdSense for content publishers, who make up the vast majority of our AdSense publishers, earn a 68% revenue share worldwide. This means we pay 68% of the revenue that we collect from advertisers for AdSense for content ads that appear on your sites. The remaining portion that we keep reflects Google's costs for our continued investment in AdSense — including the development of new technologies, products and features that help maximize the earnings you generate from these ads. It also reflects the costs we incur in building products and features that enable our AdWords advertisers to serve ads on our AdSense partner sites. Since launching AdSense for content in 2003, this revenue share has never changed.
We pay our AdSense for search partners a 51% revenue share, worldwide, for the search ads that appear through their implementations. As with AdSense for content, the proportion of revenue that we keep reflects our costs, including the significant expense, research and development involved in building and enhancing our core search and AdWords technologies. The AdSense for search revenue share has remained the same since 2005, when we increased it.
We also offer additional AdSense products including AdSense for mobile applications, AdSense for feeds, and AdSense for games. We aren’t disclosing the revenue shares for these products at this time because they’re quickly evolving, and we're still learning about the costs associated with supporting them. Revenue shares for these products can vary from product to product since our costs in building and maintaining these products can vary significantly. Additionally, the revenue shares for AdSense for content and AdSense for search also can vary for major online publishers with whom we negotiate individual contracts.
Of course, we can’t guarantee that the revenue share will never change (our costs may change significantly, for example), but we don’t have any current plans to do so for any AdSense product. Over the next few months we’ll begin showing the revenue shares for AdSense for content and AdSense for search right in the AdSense interface.
We hope this additional transparency helps you gain more insight into your business partnership with Google. We believe our revenue share is very competitive, and the vast number of advertisers who compete to appear on AdSense sites helps to ensure that you’re earning the most from every ad impression. Additionally, when considering different monetization options, we encourage you to focus on the total revenue generated from your site, rather than just revenue share, which can be misleading. For example, you would receive $68 with AdSense for content for $100 worth of advertising that appeared on your site. If another ad network offers an 80% revenue share, but is only able to collect $50 from ads served on your site, you would earn $40. In this case, a higher revenue share wouldn’t make up for the lower revenue yield of the other ad network.
We’re continually working on helping you improve the returns from your site while giving you more control and insight into AdSense. For example, we continue to improve our technology so that we can deliver even better matched ads and attract even more advertisers to your websites. Additionally, we recently began providing more granular ways to find and review the ads on your site, as well as the ability to filter more ads by category. We’re also focused on finding other ways to make AdSense better for you. As you may remember, last December, we asked for your ideas and feedback on how we can make AdSense better. We received more than 600 suggestions and 35,000 votes, and we’ve been reviewing them all.
Keep an eye on this blog for updates about the new features we’re building to help you maximize your advertising revenues.
Posted by Neal Mohan, Vice President, Product Management
Monday, May 24, 2010 at 7:00:00 AM
Permalink
Labels: AdSense features
87 comments:
fusionloop said...
Wow - thanks for the clarification. Like many publishers I frequent various online forums that are rife with speculation about variable revenue share etc. I really appreciate the posts you're doing to aid transparency - it's great to get the truth "straight from the horses mouth".
MAY 24, 2010 7:19 AM
NavyCS said...
"Over the next few months we’ll begin showing the revenue shares for AdSense for content and AdSense for search right in the AdSense interface."
Will this be an aggregate of the system or based on the individual publisher's earnings?
MAY 24, 2010 7:22 AM
Mike said...
I've filled up the AdWords survey couple of weeks ago, what I need is Adwords must supply the 'Country Relevancy" option button for those advertisers concentrate on certain region.
There are products where we want to focus our ad SPECIFICALLY for certain region/country. No point our ad viewed by non-related countries and a waste of advertisers money. Unless, there have selected the "International" button for their ad to fly.
At least, when there is a button to select the country relevancy, it'll gain advertisers level of confident and comfort ALTHOUGH not so yielding.
MAY 24, 2010 7:25 AM
Ridwan : welcome to my blog said...
thank's google, i am indonesian publisher..
MAY 24, 2010 7:33 AM
Alfred Alviola said...
wow.... this is helpful....
MAY 24, 2010 7:37 AM
Keith said...
A well written announcement. Congrats to the team for this bold move.
I'd suggest somehow showcasing these details in the AdSense UI. Until the end of time, publishers will continue to be interested in the revenue share - and if they miss this announcement then they essentially miss out on this amazing information.
MAY 24, 2010 7:37 AM
Danielle said...
Thank you SO MUCH for the transparency Google! As an internet marketer and domainer it is good to FINALLY know what the AdSense revenue split is....
I recall many domain name trade shows were domainers were angered because we had no clue how much Google was sharing with the family...now we know - thank you, thank you (GRIN)!
@AndrewHazen
MAY 24, 2010 7:42 AM
Otilia said...
What Keith said :-D
Good (and much awaited!) move to disclose the rev share.
MAY 24, 2010 7:42 AM
EddieG said...
Dear Team,
in my eyes you made up for a lot of deficiencies that I experienced over the last 5 years. Publishing these numbers was overdue but nevertheless I really thank you for this clarification!
Eddie (Germany)
MAY 24, 2010 8:03 AM
Alex Jose said...
Thanks Google. It is quite good to be OPEN.
MAY 24, 2010 8:10 AM
Jan said...
Serious commendations for giving up the revshare %. It does help transparency with publishers, and hopefully over time you will give publishers a chance to earn a higher percentage with seniority.
MAY 24, 2010 8:20 AM
Engineering Career Center said...
Great info. This transparency makes it clear that Adsense one of the highest paying affiliate programs
MAY 24, 2010 8:29 AM
Bob said...
Absolutely excellent move for transparency buffs. Thanks for taking the high road!
MAY 24, 2010 8:30 AM
subash chandra poudel said...
Nice.
Thanks for sharing the revenue sharing info and being transparent.
I have seen in many forums that peoples talking about google being very less transparent and especially in adsense and adword.
Thanks.
Vilyanur chandra.
Science , Physics and Mathematics
MAY 24, 2010 8:59 AM
Rob said...
Wow. I had always assumed it was 50/50 split. Good to hear I'm getting the fatter end.
MAY 24, 2010 9:00 AM
pardocz said...
As an individual publisher, I don't see this announcement as a wow moment or as specially helpful. Actually, it doesn't say much about what we as individual publishers can expect as rev share.
What I understand from the article is that 68% of the *aggregated* revenue from *all* the advertisers is payed to publishers. I didn't get from the article how they came to that 68% figure. Is it an average, mean or mode?
If this number is a simple average (TOTAL_AD_REVENUE / TOTAL_NUMBER_OF_PUBLISHERS) then it is not an useful figure for individual publishers. For example, it may mean that a handful of huge publishers are getting a revenue share of 90%, a fair number of medium publishers are getting 50% and the vast majority of small publishers are getting 20%.
If we don't get more information about how the 68% and the 51% figures were calculated and about whether all publishers get the same or similar rates, then I will still consider that I have no idea what my effective rev share is.
MAY 24, 2010 9:06 AM
Pamela said...
Thanks for this info. Here's a follow-up question, Neal... does Google take any of the overall revenue off the top -- for ad serving or other costs -- before the split between Google and Publishers?
MAY 24, 2010 9:21 AM
Dig Up said...
@pardocz: I seriously think it will be much harder to keep track of it the way you suggested.
Furthermore, if you have chance to inspect the statistics, you will find out that medium publishers aren't getting better deals than smaller publishers. If any difference, it is more likely that medium publishers get less per click, but make it up by the volumes of ads served.
MAY 24, 2010 9:35 AM
cachimbeiros said...
Sorry this is the average or the same for all editors? Because its very surprising and dont explains certains doubts related to smartpricing, 1 cents clicks in google brazil, different revenue for same banner with different editors ID and more.
MAY 24, 2010 9:42 AM
bergholt said...
Firstly, thanks for finally publishing information on the average split.
Secondly, why didn't you do it before? Speculations on this issue have been numerous for a long time.
Transparency is a good thing -- are you planning on publishing a regional breakdown on the different percentages -- on a region or country basis -- that make up the current average figure of 68?
Regards,
Kasper Bergholt
MAY 24, 2010 9:45 AM
MUFA Insider said...
Great announcement! I'm sure most publishers will appreciate it.
MAY 24, 2010 9:52 AM
Anon said...
are you going to file an 8-k with the SEC?
MAY 24, 2010 10:45 AM
Laughing Buddha said...
Thank you for the information and clarification. Atlast an end to all speculations.
MAY 24, 2010 11:30 AM
Matt said...
Before a publisher works with Google Adsense you have to be sure to read the huge contract you have to agree to - basically it says, they will pay you only if they want to - and if they don't want to they won't and you have zero recourse. They are the biggest so they can have terms like this but just make sure you understand what you are getting into. I have been burned and will never work with Adsense again and can't in good faith recommend them to anyone.
MAY 24, 2010 11:40 AM
David said...
So that still doesn't explain why the massive shift in adsense revenue at times.
MAY 24, 2010 12:34 PM
Inside AdSense Team said...
Hi everyone,
Thanks for all of your feedback -- I just wanted to address some of the questions that have popped up here in the comments section.
The 68% revenue share for AdSense for content applies to all online publishers, and is not an average revenue share. If you're showing AdSense for content ads on your pages, you're receiving 68% of the amount advertisers pay for those ads. While the revenue share can vary for some major online publishers with whom we negotiate individual contracts, these amounts are not in any way averaged together. Also, there isn’t anything additional taken off the top. You get 68 percent, period.
The AdSense for content and AdSense for search revenue share numbers mentioned in today's blogpost are now displayed in the new AdSense interface, in the 'Account Information' section of the 'Account Settings' page. These numbers will be available soon in the existing interface as well.
I hope this information helps clarify the post.
-Arlene
MAY 24, 2010 12:52 PM
FIJINET said...
Neal and Arlene,
Thank you for making it clear how much we Publishers make. It's really great to know where our earning stand.
This was an amazing post. I think the whole Adsense world was waiting for this one :-)
Thank you and please have a great day Adsense team!
MAY 24, 2010 2:46 PM
בלוגר said...
Thank you google!!
For me, you are no 1.
Onesty and reliability was allways something that importent to you and I wish that all the compony in the world would behave like you.
I know that since you became very strong compony you are getting a lot of complaint from lots of people but i really disagree with this and as long as you continu like thus I will alwas support you in any way I could.
Btw sorry for my bad english. English is not ny nain language...
MAY 24, 2010 2:53 PM
Keith said...
Indeed - this now shows up on 'Account settings'. Nice.
MAY 24, 2010 3:56 PM
智能 said...
Just do it!.......................................................
MAY 24, 2010 5:31 PM
- The Virgin Author! said...
Thank you so much for the transparency, and sharing of this very useful information with your users, Adsense Team. :-) Just a query, where can I mail my queries regarding Adwords/Adsense directly?
-
Regards,
http://virgin-blogging.blogspot.com/
MAY 24, 2010 7:02 PM
Abdul Haris said...
what about adsense for domains?
MAY 24, 2010 7:05 PM
Nate Hazen said...
My Google Analytics says that I made 1.80 on May 23rd 2010, but the AdSense reports says .02 was earned. The only way to get help was through the stupid forum. Someone with a top level commented saying that Google choose not to give me credit. WTF.
I'm going to start trying new options. MSN and Yahoo have partnered. Thats where I'm starting!
MAY 24, 2010 8:24 PM
kites said...
For me I think it is only fair to have a such disclosure. It is long overdue.
MAY 24, 2010 8:35 PM
Talen said...
It took way too long to disclose what should have been disclosed years ago.
The revenue share for search is pitiful and I will definitely be removing google search from my site and not using any google mobile advertising.
Google has become an empire off of our backs and has made millions and millions of dollars monthly...to say you won't be transparent as you don't know what costs are is deceptive at its core.
MAY 24, 2010 8:55 PM
Bob said...
@Talen,
"The revenue share for search is pitiful..."
Compared to what? Is there another advertising network you're aware of that shares more than 68% AND has the advertising volume Google has?
You have to recognize that those paying advertisers' ads are on your website not because they care about your website, but because they trust Google's ad mechanisms and inventory. The only reason you are making ad revenue at all is due to Google's relationship with the advertisers. If they only shared 51% of the revenue with publishers, it would be worth it. Instead, they are generously giving more than twice as much of the money to their publishers (68%) than they are taking for themselves (32%). You call this "pitiful"? Good luck, though, in attracting advertisers on your own.
MAY 24, 2010 10:39 PM
Bob said...
@Nate Hazen,
"My Google Analytics says that I made 1.80 on May 23rd 2010, but the AdSense reports says .02 was earned."
The situation is this. This isn't Google giving you money. This is an advertiser giving Google money, and Google sharing the lion's share with you.
There are situations where clicks on ads aren't legit. In some cases, you have legitimate click-fraud, where groups are just trying to milk the advertisers of their money. In other case, you have unscrupulous companies clicking on their advertisers' ads to cause them to waste money in advertising. In certain cases there are double clicks... where the same person clicks on the same ad within a short period of time.
What Google does is they record all of these clicks and they tally all of the money. THEN, they audit the clicks and look for click fraud, over clicks, and other activities which are more harmful to advertisers than helpful. They then refund the advertiser's money for bad clicks.
So, in your case, what is likely to have happened is that activity on the ads on your website charged various advertisers a total of about 2.65, with 1.80 being your share and 0.85 being Google's share. Then, in Google's normal audit process, 2.62 worth of clicks were deemed to be bad clicks and were refunded to the advertisers. As a result, only 0.03 was collected... with 0.02 going to you and 0.01 going to Google.
Obviously, Google wants to make publishers happy... but they can only do so by making advertisers happy as well. In this example, Google refunded more of their own money than was refunded of your share. So, this isn't just a matter of Google deciding to keep your money... it's Google doing right by their advertisers and refunding them for bad clicks and taking less money for themselves, which also affects your share.
You still got the lion's share of the money collected and there's nothing bad going on here.
Good luck with MSN/Yahoo... they don't have quite as much advertiser inventory, so it is much more difficult to pull in the same numbers as with Google... but it never hurts to try multiple sources simultaneously.
MAY 24, 2010 10:49 PM
Punit Pandey said...
AdSense Team, thanks for sharing this information. What happens in case of smart pricing? In that case as well a publisher gets 68% of revenue or there is some difference? If there is some difference, what happens to the remaining amount?
MAY 24, 2010 11:15 PM
Siju George said...
Thanks adsense team for sharing this revenue share.
MAY 25, 2010 12:34 AM
Anand said...
" in the spirit of greater transparency with AdSense publishers,"
That's great..But why wasn't the spirit for greater transparency not felt for the past 7 years?
MAY 25, 2010 12:40 AM
SEO Sheffield said...
It's definately a little late coming but thanks for finally sharing. 68% is more than I expected.
MAY 25, 2010 12:42 AM
Rob said...
Great that Google finally publishes it. But it would be interesting to hear further feedback on the issue described here: http://domainnamewire.com/2009/01/15/the-google-squeeze-how-googles-black-box-affects-partners-revenue/
Thanks,
Rob
MAY 25, 2010 1:33 AM
kanishka said...
that's a good post.i enjoyed it.thanks for it.
hitesh joshi
http://hiteshjoshi.com
MAY 25, 2010 2:51 AM
WareHack™ said...
thanks for the good future. great news.
regard
http://my2malaysia.blogspot.com
MAY 25, 2010 3:01 AM
galambalazs said...
I like all the thank you blabla comments... :)
"The remaining portion that we keep reflects Google's costs for our continued investment in AdSense — including the development of new technologies, products and features that help maximize the earnings you generate from these ads."
New technologies and features? To maximize profit? You mean IFRAME and document.write?
I got a tip for you. DONT RUIN USER EXPIRIENCE by using ancient technology, that blocks rendering of the page. Come on, you can do better then that for billions of dollars. The guys at buysellads are a way ahead of you, from way less money then you have.
So you should catch up first...
MAY 25, 2010 3:08 AM
muyaat said...
Thank you for the hard work done over the google Adsense to our publisher. We sincerely hope that something good for us and the organizers (google) as well.
We are proud to be with Google and the Google AdSense team.
MAY 25, 2010 5:23 AM
mconnors said...
What is googles answer to adblocking. I'd like to see how those percentages figure in.
MAY 25, 2010 6:49 AM
Bob said...
"...why wasn't the spirit for greater transparency not felt for the past 7 years?"
It's likely because, in addition to providing a service to customers, Google has been in competition with some pretty big players.
Other competitive ad services also keep their percentages a secret. If Google was the only one being transparent, and if they needed to adjust this percentage, everyone would cry foul at Google, but would cut the competition slack because nobody would see if the share of the competition were changing or not.
So, Google likely needed some time to make sure the percentage was still profitable for them, yet still worthwhile to their publishers. As they stated in the blog post, this percentage hasn't changed since 2003. So, this was plenty of time to make sure this percentage was sustainable and could keep the marketplace stable.
Now, it's time for their competition to follow their lead and also provide greater transparency. Right now, Google is the only one sticking their neck out and showing their full hand. Showing details like this only gives their competition an edge.
MAY 25, 2010 7:24 AM
Bob said...
"New technologies and features?"
The guys from buysellads also have only a fraction of the ad traffic Google does.
Google provides the advertisers themselves (you know, those guys actually shelling out the money) with various different types of ad formats and different ways to track the effectiveness of the advertising. Google also provides a way for publishers to track AdSense ads in addition to non-AdSense ads to truly determine the effectiveness of ad-space.
It's also really easy for a "small player" to support a few thousand websites worth of traffic. Google's a huge player and has to support many more times the amount of traffic, which requires some complex technologies.
Of course, anyone who thinks they can do better with the same amount of traffic and the same quality and quantity of advertisers is fully welcome to start their own business and show how it is done. :D
MAY 25, 2010 7:29 AM
Cafe_Cafe said...
Finally the mistery was unveiled :)
I'm not sure why but most people thought it was a 50/50 split for content.
Anyway, is good to see Google being more transparent with their business partners.
MAY 25, 2010 7:40 AM
Ranjeet Kr. Vimal said...
Visit www.geekonnet.com
MAY 25, 2010 7:43 AM
Saptecs said...
I can NOT believe it!
What am I missing?
Minimum bid on Adwords is 5 cents (right?)
Revenue share of 68% means roughly 3.5 cents (right?)
Why do people (Adsense Publishers) report 1 cent clicks?
I don't care about revnue share percentage.
I personally, am more interested to have the choice to block for example cpc rate ads below 10 cent in my site.
MAY 25, 2010 8:16 AM
Joseph Slabaugh said...
Hello, and thanks for finally providing this number... Anyway, I am wondering, as a YouTube Partner, what is my Partner Earning Percentage? I know from 25 cents I get 20 cents, or from 11 I get 9 cents, but what is the percentage really set at?
MAY 25, 2010 8:17 AM
blankpoint said...
Thank you for finally opening up and revealing this important information. Can you then confirm that "SMARTPRICING" for AdSense for Content publishers is merely a rumour -- that sites are not being penalized for having traffic that gives the advertiser a low ROI, for instance, or the rumoured penalty for engaging in arbitrage? Because all the rumours for years, and the evidence seems to point to Google adjusting the payout ratio in circumstances where such behaviour is detected, to discourage it. Also, please answer the question above, with regard to the one-cent clicks.
MAY 25, 2010 8:46 AM
Bob said...
"Minimum bid on Adwords is 5 cents (right?)"
Not necessarily. It is quite possible to get AdWords traffic for as little as 1 cent per click. An interesting question would be "How is rounding handled?" Is everything taken in aggregate, then the percentage is applied... or is it on a per-click basis. If the click is 1 cent, who gets that cent?
As for those who previously thought the revenue share was a 50/50 split, I always imagined it to be somewhere between 51/49 to 60/40... because Google has always said that the publishers get a majority of the money. I was surprised that publishers actually get more than twice as much as Google keeps. That's impressive.
The fact that the search-based ads are a 51/49 split seems less impressive, but it makes total sense, because the content itself is not provided by the publisher... at this point, it's really just Google paying a referral fee, in a sense. Given that scenario, a 51/49 really is impressive.
I can't wait until some of these other areas mature enough to the point that Google is willing to share the revenue split.
MAY 25, 2010 8:51 AM
Brad said...
Well this doesn't make much sense.
Can the Google team explain then why a leaked call with Google in 2007 revealed that the Adsense revenue share is 43.3% for small publishers?
Here is the link to the call: http://cache.valleywag.com/assets/resources/20070228-132956-fmconfcall.mp3
MAY 25, 2010 11:27 AM
Talen said...
Bob, if you stop being a lackey for a moment and actually read what was written you would understand the posts better.
The fact is that the revenue share for adsense for search is not 68% but 51%. These are the same links used in the publisher ads and seeing as search is fundamental to google it shouldn't be that much lower especially considering the fact that it is giving google that much more exposure.
The fasct that they won't reveal or be transparent with the other advertising platforms goes to the root of the problem. There needs to be trust on both sides and every other advertising platform available shows their revenue share rates.
Google may be the biggest but the vast majority of their publishers will never even see a payout...and since they won't hit that 100 dollar threshold where do you think that money goes?
MAY 25, 2010 11:31 AM
Bob said...
@Talen,
I'm not sure what "Bob" you are responding to, because you've virtually said exactly what I've been saying. I agree with you, and I'm not sure why you are disagreeing with me, even though I'm saying the same thing. I know that the search share is 51% and the content share is 68%... I have never said anything otherwise.
As for the other products, I say they hold these cards to their chest for a little while longer. You have to understand that while they should do right by users... they also need to do right by shareholders, since these are users as well... just through a different mechanism.
Competition is key. You say that their competitors already share this information... care to explain who these competitors are? Pointing out some smaller players isn't really worth the time, as anyone could claim to have an advertising vehicle but be nowhere near as effective as Google is at the game.
MAY 25, 2010 11:43 AM
auntpat said...
I am very happy about learning a little bit more about adsense. I have a long way to go and these articles from Adsense are very educational for me and I am sure for others.
Thanks Adsense.
MAY 25, 2010 12:54 PM
galambalazs said...
This post has been removed by the author.
MAY 25, 2010 2:48 PM
galambalazs said...
"Of course, anyone who thinks they can do better with the same amount of traffic and the same quality and quantity of advertisers is fully welcome to start their own business and show how it is done. :D"
What kind of customer care is this? It's like saying: "If you don't like here, go anywhere else..." Noone should treat their customers like this.
"The guys from buysellads also have only a fraction of the ad traffic Google does."
Alright, so please enlighten me about how faster client side rendering would stress google's servers more than it is stressed today???
(taking into consideration that with iframes, now you send HTML headers, which is redundant).
And since google consider SPEED as SEARCH RANKING FACTOR [1] now people who has adsense on their page are put at a DISADVANTAGE. Isn't it ironic? Don't you think?
The reason it hasn't got more attention is because most website owners don't know the technical part of how adsense works and what it means for their users.
But it degrades user experience (conversion rate if you like [2]) and now degrades search engine ranking (no matter how much).
It is UNACCEPTABLE.
But I'll help you out with the right answer, which any company who care about their customers should respond with:
"We will fix that, asap."
Thank you.
p.s.: I'm sorry for being so rude, but it should be one of your first priority, but now I see that you are like: "we shouldn't care about what people don't know. Let's give them some nice graphs instead and they will praise us."
Some of you realized how it should be. [3]
[1] http://googlewebmastercentral.blogspot.com/2010/04/using-site-speed-in-web-search-ranking.html
[2] http://blog.mozilla.com/metrics/2010/04/05/firefox-page-load-speed-%E2%80%93-part-ii/
[3] http://www.stevesouders.com/blog/2010/03/29/p3pc-google-adsense/
MAY 25, 2010 2:53 PM
JadeDragon said...
This disclosure will really help give more confidence to the process of choosing good high value keywords/topics to write about.
The 51% on search makes total sense since the reader will just use the search box on their browser if you do not provide them with a search box on your site. 51% is a pretty generous cut for something that Google hardly needs our help advertising (search service).
MAY 25, 2010 3:12 PM
Charlie said...
now, this is transparency indeed. this is one of the reason why google still tops everyone else when it comes to internet ads.
thanks google adsense! without you, i'll be back on street begging. :)
MAY 25, 2010 5:10 PM
Bob said...
@galambalazs
I should let you know that I don't work for Google. I'm just a Joe Schmoe individual like yourself posting to this open forum. I'm not sure what lead you to believe that I represent Google, but I assure you that I do not.
Hence, what I say is not "good customer service" nor "bad customer service" since I am not a representative of Google either way.
MAY 25, 2010 5:45 PM
Bob said...
@galambalazs
As for the "speed as a factor of search ranking" and "AdSense slowing down a page"... I could be wrong here... and if you see something to the contrary, kindly point it out to me... but if Google only crawls a page in the normal indexing manner to determine site speed, isn't it safe to say that the AdSense on the page won't necessarily factor into this speed? In other words, when a indexing bot which doesn't render JavaScript elements on the page crawls a site, they only see how fact that site responds with its HTML code, it doesn't further determine how quickly the images loaded, how quickly the third-party JavaScript elements loaded, etc... I could be wrong.
Also, Google (Matt Cutts, I believe) did point out that page speed is only one of many factors. So, let's say your site ranks (in terms of relevance) virtually the same as another site... and that other site has the same number of links pointing to it as yours... with the same quality sources of those links... etc, etc, etc... but the ONLY difference between this other site and yours is that the other site is faster, then yours will appear higher than the other site, but probably adjacent to it.
In other words, speed shouldn't be obsessed about, unless you're one player among many with the same quality content and reputation.
MAY 25, 2010 5:50 PM
Mr.KC said...
People really should start using this Adsense application instead of completing offers or watching videos for cash online. it's complete boredom! With Adsense you have the ability too get enjoyment (my opinion) by posting in Blogger.
MAY 25, 2010 7:03 PM
Jackie@clickTRUE said...
Hi there. I wonder if those on the Premium Adsense Publisher plan get more or less than 68% or the same. The way they treat and manage Premium Adsense Publisher continues to be a "black box" But, I do agree that this is a big step towards honesty and openness. Could someone shed some light on Premium Publishers?
MAY 25, 2010 7:32 PM
Shahab Yarmohammadi said...
We finally know!
MAY 25, 2010 7:55 PM
dude said...
Wow,
"AdSense for content publishers, who make up the vast majority of our AdSense publishers, earn a 68% revenue share worldwide. This means we pay 68% of the revenue that we collect from advertisers for AdSense for content ads that appear on your sites. The remaining portion that we keep reflects Google's costs for our continued investment in AdSense — including the development of new technologies, products and features that help maximize the earnings you generate from these ads. It also reflects the costs we incur in building products and features that enable our AdWords advertisers to serve ads on our AdSense partner sites. Since launching AdSense for content in 2003, this revenue share has never changed."
The "remaining 32%" does not reflect and revenue to Google,
Google is such a philanthropic organization!
MAY 25, 2010 8:02 PM
Nhoel said...
I thought google wouldnt gonna do this, thank you very much.
-Nhoel of keywordspeak.com
MAY 25, 2010 9:04 PM
welovedigi said...
Thanks,Google adsense
MAY 25, 2010 10:28 PM
galambalazs said...
Alright, a little bit of misunderstanding here (but you responded like every comment, maybe that's why I thought you could be a Google representative).
Anyways, speed is measured by users who has google toolbar installed, and not by google bots, so the speed which will become a search ranking factor is from real end-user response times.
Then I'm still waiting for some response from a real Googler... :)
Or GMAN, you know.
MAY 25, 2010 11:58 PM
Bob said...
@galambalazs
Interesting. So, the goal is to make sure only people with fast internet connections visit your website.
:D
MAY 26, 2010 12:17 AM
Austin Art War said...
This sheds light on the matter.
MAY 26, 2010 10:26 PM
Andy said...
Good., Google finally opened up. Have thought Google was taking the lion's share. Never expected it was 68%. Keep it up big G
MAY 27, 2010 6:35 AM
Jayaprakash said...
Till now was wondering how adsense works and share the revenue. Great transparency now you did reveal. Thanks.
MAY 27, 2010 6:39 AM
auntpat said...
Yeah, this was a big eye opener. And a welcomed one too. Thanks Google.
MAY 27, 2010 3:41 PM
Oops said...
Adsense website you never show before:
www.bpfxkft.cz.cc
... and my normal had disabled account due click fraud, that I never do it. You are liars Google
MAY 28, 2010 12:15 AM
Regina Nazyrova said...
You stated: "We also offer additional AdSense products including AdSense for mobile applications, AdSense for feeds, and AdSense for games. We aren’t disclosing the revenue shares for these products at this time because they’re quickly evolving, and we're still learning about the costs associated with supporting them. Revenue shares for these products can vary from product to product since our costs in building and maintaining these products can vary significantly."
How about AdSense for Mobile Search? It's been around for a long time. So what's the deal there?
Thanks!
MAY 28, 2010 12:20 AM
Alex Parker said...
AdSense is another exciting arm of a new breed of advertising. AdSense is intuitive, and is just another tool for publishers and advertisers to make the Web work for users. It'll be interesting to see if more advertisers and publishers begin to take advantage of smaller shops offering dynamic display advertising.
Alex Parker
adbean.net
MAY 28, 2010 10:08 PM
Identity said...
The most thing i like in the announcement is that Google disclosed the rev share. However it is in percentage, not the exact amount, but its a transparent move from google.
Thanks
MAY 29, 2010 1:04 AM
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MAY 29, 2010 1:05 AM
Bob said...
@Identity
If you want to know the exact amount, you'd just check your AdSense account. They always disclosed the dollar amount... that's the only way they could pay publishers. It was the percentage that was unknown until now.
MAY 29, 2010 9:21 AM
senhez said...
ohh this blog 100% dead
100% spam Watches
Where`s Matt? :-)
MAY 29, 2010 6:03 PM
senhez said...
ohh this blog 100% dead
100% spam Watches
Where`s Matt? :-)
MAY 29, 2010 6:03 PM
HI8R said...
Thanks Google , For your product Google Adsense. It make me stand on my legs. Using it I can earn money at 18 year age. It's really great product. Great effort by Google which helps the people who not having jobs. THanks thanks a lot.
-----------------------------------
Contact : http://hi8r.com
MAY 29, 2010 7:26 PM
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MAY 30, 2010 1:14 AM
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Today, the European Commission arrived at an important settlement with Microsoft regarding the manner in which Microsoft’s Internet Explorer browser is presented as a default browsing option to consumers who are using Windows-based PC’s. The Commission has recognized not only that web browsers are extremely important in defining the overall experience for web users, but that this is also critical place to take action in order to promote choice and innovation on behalf of consumers so that open standards and innovation can flourish everywhere on the web.
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Official European Commission link here:
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Dan ‘at’ flock dot com
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